The Iconic Journey of “How Will I Know”

In the mid-1980s, the music industry was on the cusp of a defining moment. A synth-heavy dance track, originally crafted for one icon but later embraced by another, was about to take the world by storm. This particular decision would alter the course of pop music history forever.

Whitney Houston’s iconic hit “How Will I Know” was actually not intended for her at all. Songwriters George Merrill and Shannon Rubicam had Janet Jackson in mind when they penned the infectious melody. Jackson, in the midst of establishing her own identity away from her famous family, seemed like the perfect fit for the track.

Unfortunately, Jackson’s management team passed on the song, deeming it not strong enough for her upcoming projects. This rejection left Merrill and Rubicam disheartened, as they believed the song was a perfect match for Jackson’s energy at the time.

Enter Gerry Griffith, the director of R&B at Arista Records, who saw potential where others did not. He recognized that Whitney Houston’s debut album needed a radio-friendly pop hit to round it out. When he heard “How Will I Know,” he knew it was the missing piece. With Clive Davis on board as well, the track found a new home.

Producer Narada Michael Walden was enlisted to bring the song to life, despite initial disagreements with the songwriters. After some negotiations, the track was reworked to suit Houston’s vocal range. The recording session in 1984 turned into a family affair when Houston’s mother, Cissy Houston, provided background vocals.

Released as the third single from her debut album, “How Will I Know” shot to the top of the charts in early 1986. The accompanying music video, with its neon visuals and pastel colors, solidified Houston’s status as a rising star.

The decision to pass on “How Will I Know” may have seemed like a misstep for Janet Jackson’s team, but in the end, it paved the way for Whitney Houston to become a vocal legend. Sometimes, what may seem like a wrong turn in one artist’s career can lead to the perfect opportunity for another.

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