Pringles and Miller Lite: New Flavor Collaboration for Summer

Pringles and Miller Lite have once again teamed up for a collab that is sure to spark some strong opinions. Last summer, these two brands introduced chip flavors inspired by classic grill recipes like beer can chicken, beer brats, and beer-braised steak. The reaction was mixed, with some calling it Pringles’ “weirdest” collab yet. Despite the divisiveness, many were eager to try these bold flavors. Now, a year later, they are back with a new flavor addition.

This year, Pringles and Miller Lite are reintroducing the popular Miller Lite Beer-Braised Steak crisp flavor, along with a new addition – the Pringles x Miller Lite Beer Cheese Burger flavor. The Beer Cheese Burger crisp combines the sharp and tangy flavors of beer with the juicy taste of a burger, all finished off with the refreshing notes of Miller Lite. On the other hand, the Beer-Braised Steak crisp delivers a char-grilled, tender steak flavor with savory umami and mild black pepper notes, perfectly balanced by the hoppy, crisp finish inspired by Miller Lite.

Courtney Benedict, vice president of marketing for the Miller Family of Brands, expressed excitement for the new flavor, highlighting how they amplify BBQ favorites with the clean, refreshing taste of Miller Lite. Fans can look forward to indulging in these unique flavors at participating retailers starting in June, while supplies last.

Pringles and Miller Lite are known for pushing boundaries and bringing unexpected flavors to their fans. With the reintroduction of the Beer-Braised Steak crisp and the debut of the Beer Cheese Burger flavor, they continue to cater to those who love bold, innovative snacking experiences. So, grab a can of these exciting new flavors and enjoy the taste of summer with Pringles and Miller Lite.

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