Kamala Harris’s campaign Takes New Turn, Embraces “Brat Summer”, “Coconut Trees”Trends

In her bid to secure the 2024 Democratic nomination, Kamala Harris and her team have fully embraced the brat summer trend, which kicked off when Joe Biden exited the race and backed her instead.

“Brat,” exploring themes of womanhood, insecurity, competition, and more, made its debut on June 7.

The campaign’s rapidly growing X account unveiled the creation of an Instagram campaign page, kamalahq, following Charli XCX’s endorsement of Harris.

The Instagram account’s featured post includes a screenshot of Charli’s tweet alongside a brat-green square, welcoming visitors to kamala hq, the official rapid response page of Vice President Harris’ presidential campaign.

The caption read, “And when we put this to bed the internet will go crazy,” in reference to a track on the album named Girl, so confusing, which gained popularity after Charli collaborated with Lorde.

Harris’ supporters are swiftly shifting their endorsements to her, some expressing it simply through a series of emojis, like Colorado Gov. Jared Polis who posted on X, “🥥🌴🇺🇸.”

What’s the deal with coconut trees?

Kamala Harris and her crew are diving headfirst into a “Coconut Tree Summer” vibe, adding a fresh twist to the trend scene.

The coconut and palm tree emojis are now the go-to symbols of support for the presidential hopeful, reminiscing a viral moment from 2023 when Harris shared a memorable piece of advice from her mother.

The phrase “You think you just fell out of a coconut tree?” struck a chord and spread like wildfire, even sparking creative remixes on TikTok that blend the clip with catchy tunes and playful jabs at her delivery style.

Across social platforms, Harris’ fans are fully embracing the coconut tree meme, with one enthusiast rallying, “COCONUT TREE SUMMER IS JUST BEGINNING! LET’S LOCK IN, PATRIOTS,” while another joyfully declared, “It’s officially Coconut Summer,” echoing the sentiment following President Biden’s official backing.

While the meme exudes a lighthearted and amusing vibe, some supporters speculate it could actually boost Harris’s chances at the polls if she clinches the Democratic nomination.

Venn diagrams

Kamala Harris finds something special about those three circles and the whole analysis of where they intersect.

“I love Venn diagrams,” Harris said during an event in 2022. “There’s just something about those three circles and the analysis of where there’s the intersection right?”

The Republican National Committee tried to throw shade by sharing a clip of her comment on YouTube, but guess what?

Many people chimed in, showing their own love for this set theory tool that highlights similarities in overlapping areas.

Harris’s team jumped on the opportunity and swiftly shared their own Venn diagram on the scene.

It showcases “holding Trump accountable” as the sweet spot where both the Biden and Harris operations align.

These trends appears to be striking a chord, particularly resonating with a youthful segment of voters.

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