H Mart, the US-based grocery chain known for its Asian-style products, has been making waves with its innovative ice cream offerings. Earlier this year, a viral sensation erupted over the adorable “fruit bucket” ice cream, designed to look like real fruit, which quickly sold out everywhere. But now, a new freezer find is turning heads – an ice cream bar that looks like a steak on a stick.
Despite its realistic marbling that has fooled many, this steak-shaped frozen dessert is far from the meat it imitates. Instead, it surprises taste-testers with a delicious flavor profile of strawberries and cream. The ice cream bar, created by Nice Me, teases a “steak-style texture with strawberry milk flavors,” catching the internet’s attention.
Initially thought to be an April Fools’ Day joke, influencers and shoppers have confirmed the reality of this unique ice cream, which is also available at other Korean markets. Gangnam Market Chicago even took a bite, joking about its taste resembling “meat and milk blended together,” before raving about how unexpectedly good it was.
The Instagram-worthy dessert is selling in boxes of three pieces for $7.99 to $9.99 or individually for $2.49. And it’s not the only food-inspired ice cream at H Mart, with other offerings like Chicken Chunk ice cream and frozen burger salted butter desserts to explore.
While not yet available at all H Mart locations, the chain’s popularity continues to grow with viral items like the steak ice cream. In March 2026, H Mart opened a new store in Dublin, California, as part of its expansion plans for the year. With more openings on the horizon, including restaurant concepts like Ten Thousand and L’AMI Bakery & Café, H Mart’s presence in the market is only getting stronger.
The steak-shaped ice cream may seem off-putting at first, but its refreshing blend of flavors is a pleasant surprise that defies expectations. Would you dare to try this unconventional dessert, knowing that its taste is far from its appearance? The viral treat shows no signs of disappearing, adding a unique twist to the world of frozen treats.
Peace Nero is a writer and blogger who loves to explore different topics of self-development. She shares her personal experiences in order to help people discover their true purpose in life.