Summer Fridays burst onto the beauty scene in 2018 with a brand name that exudes freedom, sunshine, and excitement. Founded by influencers Marianna Hewitt and Lauren Ireland, this California-based brand prides itself on clean, sustainable beauty products. Their cruelty-free, vegan formulations exclude parabens, sulfates, and phthalates while also focusing on sustainable packaging made from recycled materials like plastic, aluminum, and glass.
With a lineup of over 20 makeup and skincare products, Summer Fridays offers everything from retinol night creams to playful lip balms. As a Beauty Editor at Parade, I took on the challenge of testing their best-sellers and new releases to determine their innovation, effectiveness, and overall value.
After a month of testing 11 Summer Fridays products, I discovered the true standouts among the bunch. The Light Aura Vitamin C + Peptide Eye Cream impressed with its hydrating yet non-stinging formula, perfect for tackling dark under-eye circles. The CC Me Serum with Vitamin C + Niacinamide stood out for its slightly thicker texture and pleasant scent, making it a joy to use in the morning skincare routine.
Additionally, the Dream Lip Oil caught my attention for its hydrating properties and beautiful shades, outshining even the popular Lip Butter Balm. And finally, the Flushed Lip Stain in pen format proved to be a long-wearing, fun product perfect for adding fullness to the lips without feathering or bleeding.
Overall, Summer Fridays delivers on its promise of high-quality, California-girl beauty products at a reasonable price point. While some products like the Jet Lag Mask and Lip Butter Balm remain fan favorites, others like the Gentle Reset Exfoliating Pads may benefit from reduced packaging despite their effectiveness.
In a market saturated with skincare and makeup options, Summer Fridays stands out with its commitment to sustainability, quality, and fun, making it a brand to watch for future launches. As the beauty landscape continues to evolve, Summer Fridays remains a refreshing and reliable choice for those seeking effective, clean beauty products.
Peace Nero is a writer and blogger who loves to explore different topics of self-development. She shares her personal experiences in order to help people discover their true purpose in life.